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Purpose
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Amouage

Purpose

2023
Perfumer(s)
USER RATINGS 1,657
Love
775
Like
356
Ok
236
Dislike
161
Hate
129
3.90 ★★★★★ 3.90 / 5 from 1,657 votes Reviews (9)
MY COLLECTION
My votes Tracking Perfumes

Longevity

Very weak
15
Weak
21
Moderate
120
Long lasting
465
Eternal
357

Sillage

Intimate
29
Moderate
233
Strong
533
Enormous
182

When To Wear

Pros & Cons

👍 Pros

👎 Cons

This perfume reminds me of

Noble
Légendaires Noble
2024
★★★★★ 4.20/5 (5)
Sarh
Dyrose Sarh
2025
★★★★★ 4.33/5 (3)
Noble Essence
Cranford Noble Essence
2020
★★★★★ 4.50/5 (2)
Amber Oud
Floris Amber Oud
2014
★★★★★ 4.22/5 (9)
Compare

Reviews

  1. E
    Elena Jansen Love April 12, 2026

    I keep reaching for Purpose more than I expected to. The opening is built around Olibanum and Black and Pink Pepper — bright and immediately recognizable. Give it a little time and Vetiver with Papyrus comes forward — smooth and well done. Three sprays last me most of the day without ever becoming cloying. This has earned a permanent spot in my rotation.

  2. A
    Aisha Novak Ok June 2, 2026

    I picked up Purpose (2023) mostly on a whim, and it turned out to be a pleasant surprise. After about twenty minutes the heart settles into Vetiver with Papyrus, which is where the fragrance really shines. Give it a little time and Vetiver with Papyrus comes forward — smooth and well done. It wears beautifully in the office; I can still catch it on my scarf at the end of the day. It is fine, but it does not stand out in my collection.

  3. L
    Liam Dupont Like June 11, 2026

    I have owned Purpose for a while now and my opinion has only gotten stronger. That first spray gives a lovely Olibanum/Black and Pink Pepper impression that dries down smoothly. The opening is built around Olibanum and Black and Pink Pepper — bright and immediately recognizable. I get about four to six hours before it turns into a skin scent. Well done — recommended if the notes appeal to you.

  4. M
    Mara Ricci Dislike June 22, 2026

    Everyone keeps talking about Purpose, so I finally gave it a proper test. The very first sniff is crisp Olibanum with Black and Pink Pepper peeking through, very much my kind of start. That first spray gives a lovely Olibanum/Black and Pink Pepper impression that dries down smoothly. Performance is consistent: comfortable sillage and several hours of wear on my skin. I wanted to like it more than I did.

  5. O
    Omar Hale Like June 30, 2026

    I picked up Purpose (2023) mostly on a whim, and it turned out to be a pleasant surprise. As it settles, Akigalawood® and Suede come through and give it real depth. After about twenty minutes the heart settles into Vetiver with Papyrus, which is where the fragrance really shines. It projects politely for a couple of hours, then stays close and cosy. A very likeable composition that is easy to appreciate.

  6. S
    Sage Nowak Ok August 14, 2026

    My first Amouage experience was this one, Purpose (2023). The base rests on Akigalawood® and Suede — warm, grounded and easy to live with. The opening is built around Olibanum and Black and Pink Pepper — bright and immediately recognizable. The drydown lingers pleasantly, and I do not need to reapply at lunch. It is fine, but it does not stand out in my collection.

  7. R
    Rafael Moreau Love August 15, 2026

    I picked up Purpose (2023) mostly on a whim, and it turned out to be a pleasant surprise. The very first sniff is crisp Olibanum with Black and Pink Pepper peeking through, very much my kind of start. That first spray gives a lovely Olibanum/Black and Pink Pepper impression that dries down smoothly. On my skin the performance is reliable, not a beast but far from weak. This one gets my highest praise — beautiful from start to finish.

  8. S
    Silas Quinn Like 3 weeks ago

    I have owned Purpose for a while now and my opinion has only gotten stronger. The first minutes are all about Olibanum with a hint of Black and Pink Pepper — it grabs attention without being pushy. Give it a little time and Vetiver with Papyrus comes forward — smooth and well done. On my skin the performance is reliable, not a beast but far from weak. Well done — recommended if the notes appeal to you.

  9. C
    Clara Patel Like 1 week ago

    For a 2023 release, Purpose deserves more attention than it gets. Give it a little time and Vetiver with Papyrus comes forward — smooth and well done. The heart is the best part for me: Vetiver and Papyrus feel carefully balanced. Three sprays last me most of the day without ever becoming cloying. Well done — recommended if the notes appeal to you.

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