Citrus, aquatics and green aromatics: our editors pick the 15 freshest scents to beat the heat, from Acqua di Giò to Bal d’Afrique.
Why it matters
In a market where attention is the rarest ingredient, understanding how fragrances travel from the perfumer’s organ to your wrist has never been more important. This article is part of our ongoing coverage of the perfume world.
“Perfume is the most intense form of memory.”
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